Warsaw, 16 July 2024 – illbruck, an expert in sealing, bonding and insulating construction joints in the window, door and façade segment, introduces new packaging for its hybrid products. The cardboard boxes for adhesives and sealants feature a modern, simple design. The change is driven by the brand’s commitment to sustainable development. The transition to the new packaging, which will be consistent across Europe, begins in the middle of summer 2024.

 Key changes in the packaging of illbruck hybrid adhesives and sealants:

  1. Design Update

The new packaging features a sleek, modern design that aligns with the latest market trends and customer expectations. The updated design aims to enhance brand recognition and provide a fresh look that reflects illbruck’s innovation and quality.

  1. Consistency across Europe

To ensure uniformity and brand cohesion, the packaging will be consistent across Europe. All packaging will be multi-language and unified to ensure that customer can recognise and trust the illbruck products regardless of their location.

  1. Sustainable packaging

The new packaging is more eco-friendly. The boxes are made of sustainable materials, and feature a natural brown colour, which reduces the environmental impact. The new packaging will have 60% less link coverage. Reducing the amount of ink used allows for cutting down on resource consumption, but also makes the recycling process easier and more efficient. The boxes, which are thicker and of higher density, provide better protection for the products during transportation and storage, ensuring they reach customers in optimal condition.

„At illbruck, we offer innovative solutions for bonding and sealing in energy-saving and passive buildings. We provide high-quality products while also prioritising environmental sustainability. New packaging is driven by our commitment to this idea and the satisfaction of our customers,” – said Łukasz Augustyniak, Product & Marketing Manager at illbruck.

The transition to the new packaging will begin in the middle of summer 2024, starting with the production unit in Arkel. This phased approach will ensure a smooth and efficient shift to the updated packaging across the hybrid product line.

Author

  • Tremco CPG Poland

    Tremco Construction Products Group, Tremco CPG in short, brings together leading European construction product brands, such as illbruck, Flowcrete, Nullifire, Tremco, Vandex, Dryvit and Nudura. The group employs over 1,400 people in Europe and over 6,500 people worldwide. It produces high-quality materials that meet various construction needs – from sealing, bonding and thermal insulation, to resin floors, fire protection, waterproofing, roof systems and Insulating Concrete Forms for wall construction. Tremco CPG offers: seamless resin floors by Flowcrete, including flooring systems for parking lots and garages and decorative epoxy resin terrazzo, innovative solutions for sealing joints of windows, doors and facades in energy-saving and passive buildings by illbruck, external wall insulation systems and facade materials by Dryvit, waterproofing for basements and foundations by Vandex, fireproof penetrations and fire-resistant intumescent coatings for the protection of structural steel by Nullifire and Insulating Concrete Forms by Nudura. Tremco CPG solutions respond to the challenges faced by the modern construction industry, such as energy efficiency, durability and sustainable development. Tremco CPG is a regional division of RPM International Inc., one of the world’s leading construction products companies for industrial and consumer segments, headquartered in Medina (Ohio, USA). www.tremcocpg.eu

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